Museums & Mobile

Session Title:
“DELIVERING & SUSTAINING THE EXPERIENCE
THE TECHNOLOGY and OTHER ISSUES”

Session Time:
Tuesday, 22 March 2011
15:40 – 16:40 (NYC time)

Session Chair:
Steve Gemmel
Digital Media Specialist, J. Paul Getty Museum, USA

Description:
An exploration of how to ensure that the mobile experience is delivered successfully and can be sustained efficiently. Includes:

• Working with a vendor that provides their technology solution to the institution for free.
• Platform analysis : Android vs. Apple vs. Web-Site’s optimized for mobile.
• The operation and management of providing on-site mobile hardware to visitors.
• How to ensure that the content management system will make your mobile experience sustainable.

Case studies:

1. Native Apps vs Web Apps.
Chris McLaren
CEO, Tristan Interactive, Canada.

Case study to address: A) Developing a mobile experience on Apple, Android or a web app; B) The strengths and weaknesses of each system; and C) Top five tips to picking the right mobile system / OS.

2. Working with Geeks Bearing Gifts
Agnes Stauber
Media Producer, Fowler Museum @ UCLA, USA.

Case study to address: A) Developing a mobile experience on a limited budget; B) The in-house resources require for developing a mobile experience; and C) Working successfully with a less-experienced museum mobile developer / vendor.

3. Sustainable Content Management
Charlie Moad
Director IMA Lab, Indianapolis Museum of Art, USA

Case study to address: Case study to address: A) Defining the framework for content management on a mobile experiences; and B) What to think about when setting up the content management system.

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Learn More About the Presenters:

Steve Gemmel is the Digital Media Specialist in Collection Information & Access at the J. Paul Getty Museum. Steve manages and extends access to the Museum’s digital media content, on-site at the Getty Center and Getty Villa, online, and on mobile devices. Steve explores, evaluates, and advises on new technologies, digital initiatives, and multimedia projects. Steve plays an integral role in advancing how the Museum uses digital technology to capture, present, archive, and distribute media. In 2010, Steve led the launch of a mobile multimedia tour for the Getty Villa, developed in-house and deployed on iPods (http://bit.ly/iPodDemo). Steve came to the Getty in 2002 by way of New York City where he was a consultant for Headstrong, a global business and technology services firm.

Chris McLaren is the founder and CEO of Tristan, a leading developer of mobile multimedia solutions for museums. Chris has more than 20 years experience in software engineering, with over 10 in mobile. Previous to Tristan, Chris was the Vice President of Engineering at Magmic Games, a leading developer and publisher of mobile entertainment software. In addition to founding two other successful startup companies, Chris has held senior technical and management roles at IBM and Corel.

Agnes Stauber is currently the Media Producer at the Fowler Museum at UCLA. In this position, she is responsible for the development and production of audiovisual interpretive materials for the museum’s exhibitions and permanent collections and manages the digitization and publication of online collections. Recently, she redesigned the museum’s website using the open source content management system Drupal. Prior to the Fowler Museum, Agnes Stauber was at the J. Paul Getty Museum, held producer positions at exhibition design companies in Berlin, Germany, and served as a post-production producer for commercials and music videos. During her studies at the University of the Arts in Berlin, Germany, she researched digital storytelling and developed game-based learning experiences with the Fraunhofer Institute in Bonn, Germany.

Charlie Moad leads the application development team towards providing open-source and reusable solutions for the IMA and the cultural community as a whole. His diverse programming background has helped the IMA provide internal solutions and bypass the communications barrier often experienced with museum consultants. He has been deeply involved in the integration of the museum’s collection and digital asset management systems with other frameworks, including the IMA’s main website. Before coming to the IMA, Charlie was an Associate Developer for the Scientific Data Analysis Lab, a Pervasive Technology Lab of Indiana University. There he worked on visualization and web service applications in the bioinformatics and life sciences realm. Charlie holds a M.S in Computer Science from Indiana University.